Digital Marketing

Category:

Skill Development /

1. Digital Marketing – Introduction, Importance

2. WordPress

Dashboard Overview
Pages, Plugins, Medias
Service-Based Websites
E-Commerce Websites
Blogs

3. Social Media

Facebook
- Introduction to Facebook Ads
- Types Of Facebook Ads –
- Brand Awareness
- Reach
- Traffic
- Engagement
- App Installs
- Video Views
- Lead Generation
- Messages
- Conversions
- Catalog Sales
- Store Visits
Instagram
- Organic Growths
- Instagram Advertising
Google
- Search Ads
- Display Ads
- Shopping Ads
- Video Ads

4. SEO (Search Engine Optimization)

On-page SEO
Off-Page SEO
Technical SEO
Local SEO
Website Audit

5. Content Writing

Web Content
Blogging
Social Media Content
Ads and Sales Copies

6. Canva Designing

Dashboard Overview
Logos
Website designs
Instagram & Facebook Posts

7. Project Work

Requirements

We expect some basic understanding of English.
No age restriction.
Basic writing and reading skills.

We expect students must have basic understanding of windows fundamental. However No academic qualification restriction.

What is the target audience?

This course is targeted for students who are preparing for the jobs in different marketing companies.
The candidate planning for job in print and publishing press.
The enterprise and small level news editor and newspaper designer.
The peoples who want to involve in photography and photo editing.
Different types of designers(logo, pattern, Cover etc).

Indian Computer Institute, a complete software training center has best in class infrastructure and faculty member to provide you best training. Our all course comes with Free personality development classes and English Speaking training.

Frequently Asked Questions (FAQ) about Digital Marketing

A: Digital marketing is the use of online platforms and digital technologies to promote products or services. It includes SEO, social media marketing, content creation, email campaigns, PPC ads, and more.

A: It helps you reach a wider audience, generate leads, and grow your brand online at a lower cost compared to traditional marketing.

Search Engine Optimization (SEO)
Pay-Per-Click Advertising (PPC)
Social Media Marketing (SMM)
Content Marketing
Email Marketing
Affiliate Marketing
Influencer Marketing

A: SEO is a part of digital marketing focused on improving website visibility in search engines. Digital marketing includes SEO and other strategies like PPC, social media, and email campaigns.

A: SEO results may take 3–6 months. Paid campaigns and social media can show faster results within days or weeks depending on the strategy.

A: Yes, it’s budget-friendly and allows small businesses to compete with larger brands by targeting specific audiences effectively.

A: It depends on your goals and services. You can start small (around ₹5,000/month) and increase as your business grows.

A: Content marketing builds trust and improves SEO through valuable content like blogs, videos, and infographics that educate and engage your audience.

A: Yes! There are many free and paid courses online. However, professional training can give you hands-on experience and better understanding.

A: Define your goals, create a website, identify your audience, and begin with SEO and social media. Consider consulting experts for the best strategy.

0 Ratings

Stars 5		0
Stars 4		0
Stars 3		0
Stars 2		0
Stars 1		0

Digital Marketing